Need a
great writer for your next marketing project?
You're in the right place.
FIND FRESH IDEAS
REACH MORE CLIENTS
INCREASE REVENUE
CREATING FRESH CONTENT DOESN'T HAVE TO BE PAINFUL
Running a marketing campaign can be stressful.
It can be hard to consistently create compelling content to attract attention and build interest and trust in your brand.
With a writer experienced in content creation, copywriting and editing, you can reduce your frustration so you can deliver results with confidence.
You can relax knowing you have partnered with a professional who has proven journalism skills and the ability to turn the most complex messages into ones that people want to read.
collateral
Tailored marketing collateral for each point in your customer's buying journey can be an effective way to build a relationship with your customers.
web content
You have less than eight seconds for your readers to scan your website or blog to see if it will help them survive or thrive. That's why you need concise copy that delivers immediate value. It's a battle of attraction and a fight for attention.
THOUGHT LEADERSHIP
Long-form content doesn't have to be boring. You can use it to show thought leadership and demonstrate your expertise. When you help solve your customers' problems through whitepapers, ebooks, reports or ghostwritten articles, people feel understood and want to hear more from you.
SERVICES
YOUR GUIDE TO GREAT CONTENT
Many marketers lack the time and expertise to write content that gets results.
With more than 15 years' experience as a communications specialist in the financial services sector, Melissa Birchler knows how to craft stories that customers care about. When customers feel understood, they're naturally drawn to you, and your business grows.
She has worked with more than a 100 organisations to create clear messages so they can reach their audiences.
When you get the words right, your communication is more effective.
That's why that the companies with the best content in a noisy digital world will win.
TESTIMONIALS
Thomas Liddle
Editor
"As a contributing journalist to The Australian, Melissa knows what makes news and interesting reading. She understands that a reader wants to be informed, educated or entertained. She is inquisitive, analytical and can translate difficult ideas into simple ones so that everyone can understand them."
Sharmin Salahuddin
CSR Manager
“We turned to Melissa to help us bring our report to life. Thanks to her it's now not just a report, but a truly compelling story about our company. Melissa delivered this result through high standards of professionalism, attention to detail, taking the time to understand our needs and expectations and timely delivery.”
Lydia Paczynski
Marketing Manager
“It was my great pleasure to work with Melissa as her financial planning articles were in high demand from our planners and clients. Melissa's writing consistently offered rich insights into clients' financial matters and delivered simple, yet imaginative solutions to their needs. With her engaging style, strong financial expertise and professional conduct, she is certainly standing out in the circle of financial writers.”
PORTFOLIO
Here are some examples of the projects that Melissa has completed with clients in Switzerland and Australia. More examples are available on request. For samples of published journalism articles, visit www.journalistmelissabirchler.com
YOUR PROJECT
STEP 1
Schedule a call
I get to know your business and we agree on the goals of your project.
STEP 2
Write, edit, proofread
I write or substantially edit your content and then check to ensure it is on brand, consistent with your voice and error free.
STEP 3
Celebrate your campaign
With content that is interesting to your audience and, importantly relevant to them, you can watch your campaign deliver results.
People don’t buy the best products and services.
They buy the ones they understand the fastest.
Donald Miller
Author, Building a Storybrand
What type of content creator are you?
Take the quiz to find out how much you know about creating content that people love.
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GET IN TOUCH
hello (at) melissabirchler.com
Whatsapp: +41 79 956 3680
Mon-Fri: 9 AM - 4 PM CET
Zurich, Switzerland